Norra
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Simple pricing.
No surprises.

Plan and run change like a dedicated change team, without hiring one.

One month of Norra costs less than a single hour of consulting. Cancel anytime.

Starter
$79
/month
Billed annually · save 20% vs monthly
1 active initiative · Unlimited stakeholder groups

One active initiative. Everything you need to plan and run your first change.

What's included
  • AI-generated change plan tailored to your initiative
  • Guided 5-step setup wizard
  • Stakeholder impact + sentiment mapping
  • Curated communication idea library
  • Email support
Most popular
Growth
$149
/month
Billed annually · save 20% vs monthly
3 active initiatives · Unlimited stakeholder groups

For teams managing multiple initiatives at once.

Everything in Starter, plus:
  • Full idea library, comms, training, leadership, support
  • AI prompt suggestions to refresh your plan
  • Audience-aware draft generation
  • Priority email support
Pro
$349
/month
Billed annually · save 20% vs monthly
Unlimited initiatives · Unlimited stakeholder groups

For CHROs and transformation leads managing a portfolio of concurrent change.

Everything in Growth, plus:
  • Portfolio view across all initiatives
  • Concurrent change exposure across groups
  • Cross-initiative upcoming actions
  • Dedicated onboarding session
  • Same-day priority support

Add-on

Need expert support?

Add on 1:1 time with a seasoned change consultant who's worked with leading organizations. Available on any plan.

1:1 Expert Coaching Session
$249

60 minutes with a seasoned change consultant. Bring your initiative, your plan, or your questions.

3-Session Coaching Package
$599

Three 60-minute sessions with the same practitioner. Ideal for ongoing support through a complex initiative.

The math

How Norra compares

The alternatives to Norra are people, and people are expensive.

Norra Growth
$149/month annually
You are here
Change manager hire
$12,000+/month
Loaded cost · single hire
Consulting firm
$30,000+/engagement
Per initiative · 6, 12 weeks

FAQ

Common questions

Can I switch plans later?+

Yes. Upgrade or downgrade anytime. We'll prorate the difference and your data stays put.

What counts as an active initiative?+

Any change you're actively planning or running in Norra. Archive an initiative to free up a slot.

What's actually AI-powered?+

Your initial change plan is generated from your initiative details and refreshed when context changes. Growth and Pro also get AI prompt suggestions and audience-aware draft generation in the idea library.

How are coaching sessions delivered?+

Video calls with a vetted change management practitioner. You'll book a time after purchase and receive a recap and recommended next steps.

Is my data secure?+

All data is encrypted in transit and at rest. We never train models on your content.